Cox Media Group, (CMG) with past ties with Facebook, Google, Amazon, and Bing targeting ads based on conversations.

Cox Media Group (CMG) is promoting “Voice Data,” an ad-targeting tool that uses audio from smart home devices to collect data based on nearby conversations. While CMG hinted at collaborations with companies like Google, Meta, and Amazon, the firms denied involvement, and Google removed CMG from its Partners Program. The technology claims that smart devices constantly capture personal conversations, enhancing ad targeting. However, CMG’s pitch lacks clarity on the specific devices or apps involved, and smartphones now notify users when microphones are accessed, raising privacy concerns.

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